Bright Tetteh Ackwerh is a celebrated Ghanaian cartoonist whose works can best be described as controversial – be they about local and global politics, sports, entertainment, social ills or trending issues.
Bright’s work has touched on the high and mighty to the layman on the street corners. From Gaddafi to Barack Obama, Trump, Queen Elizabeth, Robert Mugabe and Kin Jong-Un.
From Ghana’s president Akufo-Addo to Rihanna, Davido to Yahya Jammeh and of course the many random everyday people art, Bright has often gotten social media buzzing with this work.
In his words: ‘My name is Bright Ackwerh. I paint as investigation into identity politics and cultural capital issues. Satire speaks it!’
Like most artists, the use of social media is seen as a boost to their works. In a tweet of October 2017, Bright said ‘I joined Twitter so I could promote my art.’
But for someone who benefits from social media it is intriguing one of his mockery targets. Mark Zuckerberg, CEO of Facebook. Bright has a sizeable Facebook presence plus close to 5000 Twitter followers, he is also on Instagram.
It turned out that Bright got ‘inspired’ after Facebook wooed him to boost his posts for more reach. He equated the overture as a form of bribe-seeking from the social media giants.
So how did he illustrate his feeling? A photo of him pensively seated at his work station. Standing behind him, Zuckerberg nudging him to pay and have his work get better reach.
Top of Zuck’s graph, the word ‘payola.’ Payola is ‘a bribe given to a disc jockey to induce him to promote a particular record.’ The word is almost synonymous to corruption in Ghana’s showbiz circles.